About me
I’m Zara — a product designer with over 7 years of experience building digital products. Most recently, I led product design at a cybersecurity startup as Head of Product Design.
Before moving into product design, I built a background in finance and front-end development. Both continue to shape how I approach product today — balancing business impact with technical thinking. That foundation has also allowed my role to expand into direct codebase development using agentic coding tools.
Today, my work combines hands-on execution with product leadership — defining product direction and making strategic product decisions.
Experience
A timeline of my roles in product design and leadership.
Head of Product Design
Cyberbay
2024 - 2026
Head of Product Design
Cyberbay
2024 - 2026
Head of Product Design
Cyberbay
2024 - 2026
Design Lead
Pathtech
2024
Design Lead
Pathtech
2024
Design Lead
Pathtech
2024
Senior Product Designer
Prance Earth News
2023 - 2024
Senior Product Designer
Prance Earth News
2023 - 2024
Senior Product Designer
Prance Earth News
2023 - 2024
Product Designer
SMBs Sell
2022 - 2023
Product Designer
SMBs Sell
2022 - 2023
Product Designer
SMBs Sell
2022 - 2023
My Tech Stack
The technologies behind my design, development, and product workflow.
Figma / Framer
Product design and design systems.
Claude Code / Cursor
Agentic coding tools for prototyping and direct codebase implementation.
ChatGPT / Lovable / Base44 / Newly
AI-assisted research, reasoning and rapid product exploration.
GitHub / Notion / Slack / Loom
Version control, documentation, team collaboration and async communication.
Hotjar
Behaviour analytics and usability insights.
Get to Know Me
A glimpse into who I am beyond the work…
01.
Background
I'm half Ukrainian, half Tajik — basically a Soviet Union product 😊 I've lived in Ukraine, the States, Russia, Turkey, Tajikistan and Vietnam. With my family in London, the UK feels like home too.
01.
Background
I'm half Ukrainian, half Tajik — basically a Soviet Union product 😊 I've lived in Ukraine, the States, Russia, Turkey, Tajikistan and Vietnam. With my family in London, the UK feels like home too.
02.
Banksy 🐶
In Vietnam, I rescued five dogs and a cat from heading to a meat market. The little cheeky boy in the picture is the one I adopted — his name is Banksy.
02.
Banksy 🐶
In Vietnam, I rescued five dogs and a cat from heading to a meat market. The little cheeky boy in the picture is the one I adopted — his name is Banksy.
02.
Banksy 🐶
In Vietnam, I rescued five dogs and a cat from heading to a meat market. The little cheeky boy in the picture is the one I adopted — his name is Banksy.
03.
Sports
Fencing, horse riding, pole fitness, swimming, and pickleball — after work, you'll usually find me doing one of them.
03.
Sports
Fencing, horse riding, pole fitness, swimming, and pickleball — after work, you'll usually find me doing one of them.
04.
Travel
I love travelling and exploring new cultures. It's given me new perspectives, lifelong friendships, and experiences that continue to shape my work and life.
04.
Travel
I love travelling and exploring new cultures. It's given me new perspectives, lifelong friendships, and experiences that continue to shape my work and life.
Hi
Hi
Get in touch
Open to new opportunities, collaborations, and connecting with like-minded people.
About me
I’m Zara — a product designer with over 7 years of experience building digital products. Most recently, I led product design at a cybersecurity startup as Head of Product Design.
Before moving into product design, I built a background in finance and front-end development. Both continue to shape how I approach product today — balancing business impact with technical thinking. That foundation has also allowed my role to expand into direct codebase development using agentic coding tools.
Today, my work combines hands-on execution with product leadership — defining product direction and making strategic product decisions.
Experience
A timeline of my roles in product design and leadership.
Head of Product Design
Cyberbay
2024 - 2026
Head of Product Design
Cyberbay
2024 - 2026
Head of Product Design
Cyberbay
2024 - 2026
Design Lead
Pathtech
2024
Design Lead
Pathtech
2024
Design Lead
Pathtech
2024
Senior Product Designer
Prance Earth News
2023 - 2024
Senior Product Designer
Prance Earth News
2023 - 2024
Senior Product Designer
Prance Earth News
2023 - 2024
Product Designer
SMBs Sell
2022 - 2023
Product Designer
SMBs Sell
2022 - 2023
Product Designer
SMBs Sell
2022 - 2023
My Tech Stack
The technologies behind my design, development, and product workflow.
Figma / Framer
Product design and design systems.
Claude Code / Cursor
Agentic coding tools for prototyping and direct codebase implementation.
ChatGPT / Lovable / Base44 / Newly
AI-assisted research, reasoning and rapid product exploration.
GitHub / Notion / Slack / Loom
Version control, documentation, team collaboration and async communication.
Hotjar
Behaviour analytics and usability insights.
Get to Know Me
A glimpse into who I am beyond the work…
01.
Background
I'm half Ukrainian, half Tajik — basically a Soviet Union product 😊 I've lived in Ukraine, the States, Russia, Turkey, Tajikistan and Vietnam. With my family in London, the UK feels like home too.
01.
Background
I'm half Ukrainian, half Tajik — basically a Soviet Union product 😊 I've lived in Ukraine, the States, Russia, Turkey, Tajikistan and Vietnam. With my family in London, the UK feels like home too.
02.
Banksy 🐶
In Vietnam, I rescued five dogs and a cat from heading to a meat market. The little cheeky boy in the picture is the one I adopted — his name is Banksy.
02.
Banksy 🐶
In Vietnam, I rescued five dogs and a cat from heading to a meat market. The little cheeky boy in the picture is the one I adopted — his name is Banksy.
02.
Banksy 🐶
In Vietnam, I rescued five dogs and a cat from heading to a meat market. The little cheeky boy in the picture is the one I adopted — his name is Banksy.
03.
Sports
Fencing, horse riding, pole fitness, swimming, and pickleball — after work, you'll usually find me doing one of them.
03.
Sports
Fencing, horse riding, pole fitness, swimming, and pickleball — after work, you'll usually find me doing one of them.
04.
Travel
I love travelling and exploring new cultures. It's given me new perspectives, lifelong friendships, and experiences that continue to shape my work and life.
04.
Travel
I love travelling and exploring new cultures. It's given me new perspectives, lifelong friendships, and experiences that continue to shape my work and life.
Hi
Hi
Get in touch
Open to new opportunities, collaborations, and connecting with like-minded people.
About me
I’m Zara — a product designer with over 7 years of experience building digital products. Most recently, I led product design at a cybersecurity startup as Head of Product Design.
Before moving into product design, I built a background in finance and front-end development. Both continue to shape how I approach product today — balancing business impact with technical thinking. That foundation has also allowed my role to expand into direct codebase development using agentic coding tools.
Today, my work combines hands-on execution with product leadership — defining product direction and making strategic product decisions.
Experience
A timeline of my roles in product design and leadership.
Head of Product Design
Cyberbay
2024 - 2026
Head of Product Design
Cyberbay
2024 - 2026
Head of Product Design
Cyberbay
2024 - 2026
Design Lead
Pathtech
2024
Design Lead
Pathtech
2024
Design Lead
Pathtech
2024
Senior Product Designer
Prance Earth News
2023 - 2024
Senior Product Designer
Prance Earth News
2023 - 2024
Senior Product Designer
Prance Earth News
2023 - 2024
Product Designer
SMBs Sell
2022 - 2023
Product Designer
SMBs Sell
2022 - 2023
Product Designer
SMBs Sell
2022 - 2023
My Tech Stack
The technologies behind my design, development, and product workflow.
Figma / Framer
Product design and design systems.
Claude Code / Cursor
Agentic coding tools for prototyping and direct codebase implementation.
ChatGPT / Lovable / Base44 / Newly
AI-assisted research, reasoning and rapid product exploration.
GitHub / Notion / Slack / Loom
Version control, documentation, team collaboration and async communication.
Hotjar
Behaviour analytics and usability insights.
Get to Know Me
A glimpse into who I am beyond the work…
01.
Background
I'm half Ukrainian, half Tajik — basically a Soviet Union product 😊 I've lived in Ukraine, the States, Russia, Turkey, Tajikistan and Vietnam. With my family in London, the UK feels like home too.
01.
Background
I'm half Ukrainian, half Tajik — basically a Soviet Union product 😊 I've lived in Ukraine, the States, Russia, Turkey, Tajikistan and Vietnam. With my family in London, the UK feels like home too.
02.
Banksy 🐶
In Vietnam, I rescued five dogs and a cat from heading to a meat market. The little cheeky boy in the picture is the one I adopted — his name is Banksy.
02.
Banksy 🐶
In Vietnam, I rescued five dogs and a cat from heading to a meat market. The little cheeky boy in the picture is the one I adopted — his name is Banksy.
02.
Banksy 🐶
In Vietnam, I rescued five dogs and a cat from heading to a meat market. The little cheeky boy in the picture is the one I adopted — his name is Banksy.
03.
Sports
Fencing, horse riding, pole fitness, swimming, and pickleball — after work, you'll usually find me doing one of them.
03.
Sports
Fencing, horse riding, pole fitness, swimming, and pickleball — after work, you'll usually find me doing one of them.
04.
Travel
I love travelling and exploring new cultures. It's given me new perspectives, lifelong friendships, and experiences that continue to shape my work and life.
04.
Travel
I love travelling and exploring new cultures. It's given me new perspectives, lifelong friendships, and experiences that continue to shape my work and life.
Hi
Hi
Get in touch
Open to new opportunities, collaborations, and connecting with like-minded people.