About me

I'm Zara — Head of Product Design at a cybersecurity startup, with over 7 years building digital products.

Before moving into product design, I built a background in finance and front-end development. Both continue to shape how I approach product today — balancing business impact with technical thinking. That foundation has also allowed my role to expand into direct codebase development using agentic coding tools.

Today, my work combines hands-on execution with product leadership — defining product direction and making strategic product decisions.

Experience

A timeline of my roles in product design and leadership.

Head of Product Design

Cyberbay

2024 - Present

Head of Product Design

Cyberbay

2024 - Present

Head of Product Design

Cyberbay

2024 - Present

Design Lead

Pathtech

2024

Design Lead

Pathtech

2024

Design Lead

Pathtech

2024

Senior Product Designer

Prance Earth News

2023 - 2024

Senior Product Designer

Prance Earth News

2023 - 2024

Senior Product Designer

Prance Earth News

2023 - 2024

Product Designer

SMBs Sell

2022 - 2023

Product Designer

SMBs Sell

2022 - 2023

Product Designer

SMBs Sell

2022 - 2023

My Tech Stack

The technologies behind my design, development, and product workflow.

Tech Logo

Figma / Framer

Product design, prototyping, and design systems.

Tech Logo

Claude Code / ChatGPT / Lovable / Newly

AI-native workflows for product development and implementation.

Tech Logo

GitHub / React & React Native

Codebase collaboration for web and mobile products.

Tech Logo

Notion / Slack

Documentation, planning, and team collaboration.

Tech Logo

Hotjar

Behaviour analytics and usability insights.

About Me Image - 4
About Me Image - 4

Get to Know Me

A glimpse into who I am beyond the work…

01.

Background

I'm half Ukrainian, half Tajik — basically a Soviet Union product 😊 I've lived in Ukraine, the States, Russia, Turkey, Tajikistan, and currently based in Vietnam.

01.

Background

I'm half Ukrainian, half Tajik — basically a Soviet Union product 😊 I've lived in Ukraine, the States, Russia, Turkey, Tajikistan, and currently based in Vietnam.

Research & Strategy

02.

Banksy 🐶

Since I've been in Vietnam, I rescued six dogs from heading to a meat market. The little cheeky boy in the picture is the one I kept — his name is Banksy.

02.

Banksy 🐶

Since I've been in Vietnam, I rescued six dogs from heading to a meat market. The little cheeky boy in the picture is the one I kept — his name is Banksy.

02.

Banksy 🐶

Since I've been in Vietnam, I rescued six dogs from heading to a meat market. The little cheeky boy in the picture is the one I kept — his name is Banksy.

Feedback & Refinement

03.

Sports

Fencing, horse riding, pole fitness, swimming, and pickleball — after work, you'll usually find me doing one of them.

03.

Sports

Fencing, horse riding, pole fitness, swimming, and pickleball — after work, you'll usually find me doing one of them.

Testing & Optimization

04.

Travel

I love travelling and exploring new cultures. It's given me new perspectives, lifelong friendships, and experiences that continue to shape my work and life.

04.

Travel

I love travelling and exploring new cultures. It's given me new perspectives, lifelong friendships, and experiences that continue to shape my work and life.

Testing & Optimization
Portrait of portfolio creator

Hi

Hi

Get in touch

Open to new opportunities, collaborations, and connecting with like-minded people.

© Copyright 2026. All Rights Reserved by Zara A.

About me

I'm Zara — Head of Product Design at a cybersecurity startup, with over 7 years building digital products.

Before moving into product design, I built a background in finance and front-end development. Both continue to shape how I approach product today — balancing business impact with technical thinking. That foundation has also allowed my role to expand into direct codebase development using agentic coding tools.

Today, my work combines hands-on execution with product leadership — defining product direction and making strategic product decisions.

Experience

A timeline of my roles in product design and leadership.

Head of Product Design

Cyberbay

2024 - Present

Head of Product Design

Cyberbay

2024 - Present

Head of Product Design

Cyberbay

2024 - Present

Design Lead

Pathtech

2024

Design Lead

Pathtech

2024

Design Lead

Pathtech

2024

Senior Product Designer

Prance Earth News

2023 - 2024

Senior Product Designer

Prance Earth News

2023 - 2024

Senior Product Designer

Prance Earth News

2023 - 2024

Product Designer

SMBs Sell

2022 - 2023

Product Designer

SMBs Sell

2022 - 2023

Product Designer

SMBs Sell

2022 - 2023

My Tech Stack

The technologies behind my design, development, and product workflow.

Tech Logo

Figma / Framer

Product design, prototyping, and design systems.

Tech Logo

Claude Code / ChatGPT / Lovable / Newly

AI-native workflows for product development and implementation.

Tech Logo

GitHub / React & React Native

Codebase collaboration for web and mobile products.

Tech Logo

Notion / Slack

Documentation, planning, and team collaboration.

Tech Logo

Hotjar

Behaviour analytics and usability insights.

About Me Image - 4
About Me Image - 4

Get to Know Me

A glimpse into who I am beyond the work…

01.

Background

I'm half Ukrainian, half Tajik — basically a Soviet Union product 😊 I've lived in Ukraine, the States, Russia, Turkey, Tajikistan, and currently based in Vietnam.

01.

Background

I'm half Ukrainian, half Tajik — basically a Soviet Union product 😊 I've lived in Ukraine, the States, Russia, Turkey, Tajikistan, and currently based in Vietnam.

Research & Strategy

02.

Banksy 🐶

Since I've been in Vietnam, I rescued six dogs from heading to a meat market. The little cheeky boy in the picture is the one I kept — his name is Banksy.

02.

Banksy 🐶

Since I've been in Vietnam, I rescued six dogs from heading to a meat market. The little cheeky boy in the picture is the one I kept — his name is Banksy.

02.

Banksy 🐶

Since I've been in Vietnam, I rescued six dogs from heading to a meat market. The little cheeky boy in the picture is the one I kept — his name is Banksy.

Feedback & Refinement

03.

Sports

Fencing, horse riding, pole fitness, swimming, and pickleball — after work, you'll usually find me doing one of them.

03.

Sports

Fencing, horse riding, pole fitness, swimming, and pickleball — after work, you'll usually find me doing one of them.

Testing & Optimization

04.

Travel

I love travelling and exploring new cultures. It's given me new perspectives, lifelong friendships, and experiences that continue to shape my work and life.

04.

Travel

I love travelling and exploring new cultures. It's given me new perspectives, lifelong friendships, and experiences that continue to shape my work and life.

Testing & Optimization
Portrait of portfolio creator

Hi

Hi

Get in touch

Open to new opportunities, collaborations, and connecting with like-minded people.

© Copyright 2026. All Rights Reserved by Zara A.

About me

I'm Zara — Head of Product Design at a cybersecurity startup, with over 7 years building digital products.

Before moving into product design, I built a background in finance and front-end development. Both continue to shape how I approach product today — balancing business impact with technical thinking. That foundation has also allowed my role to expand into direct codebase development using agentic coding tools.

Today, my work combines hands-on execution with product leadership — defining product direction and making strategic product decisions.

Experience

A timeline of my roles in product design and leadership.

Head of Product Design

Cyberbay

2024 - Present

Head of Product Design

Cyberbay

2024 - Present

Head of Product Design

Cyberbay

2024 - Present

Design Lead

Pathtech

2024

Design Lead

Pathtech

2024

Design Lead

Pathtech

2024

Senior Product Designer

Prance Earth News

2023 - 2024

Senior Product Designer

Prance Earth News

2023 - 2024

Senior Product Designer

Prance Earth News

2023 - 2024

Product Designer

SMBs Sell

2022 - 2023

Product Designer

SMBs Sell

2022 - 2023

Product Designer

SMBs Sell

2022 - 2023

My Tech Stack

The technologies behind my design, development, and product workflow.

Tech Logo

Figma / Framer

Product design, prototyping, and design systems.

Tech Logo

Claude Code / ChatGPT / Lovable / Newly

AI-native workflows for product development and implementation.

Tech Logo

GitHub / React & React Native

Codebase collaboration for web and mobile products.

Tech Logo

Notion / Slack

Documentation, planning, and team collaboration.

Tech Logo

Hotjar

Behaviour analytics and usability insights.

About Me Image - 4
About Me Image - 4

Get to Know Me

A glimpse into who I am beyond the work…

01.

Background

I'm half Ukrainian, half Tajik — basically a Soviet Union product 😊 I've lived in Ukraine, the States, Russia, Turkey, Tajikistan, and currently based in Vietnam.

01.

Background

I'm half Ukrainian, half Tajik — basically a Soviet Union product 😊 I've lived in Ukraine, the States, Russia, Turkey, Tajikistan, and currently based in Vietnam.

Research & Strategy

02.

Banksy 🐶

Since I've been in Vietnam, I rescued six dogs from heading to a meat market. The little cheeky boy in the picture is the one I kept — his name is Banksy.

02.

Banksy 🐶

Since I've been in Vietnam, I rescued six dogs from heading to a meat market. The little cheeky boy in the picture is the one I kept — his name is Banksy.

02.

Banksy 🐶

Since I've been in Vietnam, I rescued six dogs from heading to a meat market. The little cheeky boy in the picture is the one I kept — his name is Banksy.

Feedback & Refinement

03.

Sports

Fencing, horse riding, pole fitness, swimming, and pickleball — after work, you'll usually find me doing one of them.

03.

Sports

Fencing, horse riding, pole fitness, swimming, and pickleball — after work, you'll usually find me doing one of them.

Testing & Optimization

04.

Travel

I love travelling and exploring new cultures. It's given me new perspectives, lifelong friendships, and experiences that continue to shape my work and life.

04.

Travel

I love travelling and exploring new cultures. It's given me new perspectives, lifelong friendships, and experiences that continue to shape my work and life.

Testing & Optimization
Portrait of portfolio creator

Hi

Hi

Get in touch

Open to new opportunities, collaborations, and connecting with like-minded people.

© Copyright 2026. All Rights Reserved by Zara A.